Introductory Blog – Profitability Analysis Enhanced with In-Memory Computing

Posted by carsten hilker on October 17, 2011

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Do you want to measure profitability by customer by product by region? Do you want the ability to analyze this information real time without having to request additional reports from your IT group. SAP CO-PA Accelerator, Powered by HANA, helps companies manage both day-to-day profitability and costs as well as analyze this information in a multitude of user specified ways. However optimizing this profitability system requires a full understanding of the revenue and costs for a particular product or service.

According to Forrester Research, SAP has emerged as the leading advocate of in-memory computing technology as a key pillar of its innovation strategy: “[SAP] HANA allows SAP to develop innovative new applications that can consume and analyze massive volumes of data in near real time while also providing a cost-effective, elastic computing platform.” .SAP CO-PA Accelerator was designed to give users real-time insight into “big data,” allowing them to leverage vast amounts of information for analysis, planning, and forecasting and simulations in a more fluid, natural way versus traditional approaches that are rigid, sequential, and time-consuming.

SAP CO-PA Accelerator is here. It is straightforward to deploy and use, and it delivers instant value. It comes with complementary SAP Rapid Deployment solutions for low-risk, fixed-cost implementation. Most new solutions add to the burden on IT, but this one eases it. Whether you currently use CO-PA software from SAP, are an existing SAP customer but new to CO-PA, or have yet to experience the benefits of our innovations, transform your business with SAP CO-PA Accelerator and SAP HANA.

Leverage this platform for …

  • In-depth Customer, Product and Segment Profitability analysis to formulate strategies for growth and innovation
  • Real time profitability reporting on large volumes of date and on the fly analysis of the date at any level of granularity and aggregation
  • Evaluate the business outcome of decisions made related to pricing, campaigns, manufacturing costs etc.

Empower the business user to make decisions that will transform the business and focus on products, customers and services that will take the business to the next level.

Hear from Mark Dienert, Chief Controlling Officer SAP Group on the benefits of deploying SAP CO-PA Accelerator.

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